via techcrunch.com
Very insightful article on TechCrunch on how videos are consumed online. It still amazes me how every day the web and its possibilities affect and change consumer habits and their consumption of media. It excites me to think that this is the industry that we work in. 5 years ago when I started working at The Alten Group, everything we wanted to do was rich media websites. That has changed dramatically over the last several years. We try to pitch our clients more and more on new technology and strategic ways to get eyeballs to their content. Some clients understand, some are still a little old school, but at the end its our job to sell them on it and as we like to say, acculturate them to the digital ecology.
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